Advanced Typography - Task 3: Type Exploration and Application

 

Week 9 - Week 13
Jordan Matthew Susanto (0352661) BDCM
Advanced Typography
Task 3: Type Exploration and Application



Lectures

Lectures notes from week 1-5 were completed in Task 1 blog.

Instruction

Fig 1 Instruction


Task 3: Type Exploration and Application

For task 3 we have to choose the topic for our project. the topic are

Create a font that is intended to solve a larger problem or meant to be part of a solution in the area of your interest be it graphic design, animation, new media or entertainment design or any other related area not necessarily reflecting your specialisation. End result: a complete typeface generated (.ttf) + applications.
or
Explore the use of typeface in your area of interest, understand its existing relationship, identify areas that could be improved upon, explore possible solutions or combinations that may add value to the existing typeface. End result: a complete typeface generated (.ttf) + applications.
or
Experiment. For your idea to qualify as an experiment it must be novel and unique — working with material that might be 3- dimensional, digitally augmented, edible, unusual, typographic music video or fine art. End result: defined by student.

Research, Ideation, Sketches

Fig 2.1 Proposal

Mr. Vinod Instructed us to come out with 3 different ideas for the final task. I choose the first one as my project for final task.

Explanation of Chosen Idea
Fig 2.1 Skate and Destroy CD Cover PS1

Thrasher Presents: Skate and Destroy is a simulation like take on the skateboarding genre released on the PlayStation in 1999. It was developed by Z-Axis, Ltd. and published by Rockstar Games.

Later Skate and destroy become the brand itself. Because the typeface that im going to make is based by a video game I'm trying to make it more like have a feeling of a retro video game

Fig 2.2 Atari Font

Fig 2.3 Mario Bros Font

After observing a arcade game font I notice that the old school game usually looks kinda blocky. It's because they made it with 8 bit. I think i'm going to make a font kinda blocky not 8 bit and i'm going to use the original skate and destroy typeface characteristic for this task.

Sketch
Fig 2.4 letter "H" and "O" Skecth

I wacth a netflix serier called Abstract: Art of Design the Jonathan Hoefler: Typeface Design episode. I learn that we can make letter "H" and letter "O" as the first letter that we make and from that we can expand to the another letter by using the shape of leeter "H" and "O".

Digitisation and Exploration

Fig 3.1 "O" and "H" Structure

Fig 3.2 "O" and "H" After Digitization process

So after I digitize the letter "O" and "H" I use the shapes of those letter to create another letter. Mr. Vinod told me that it is better to create the normal font first just to make sure it look consistent and later I can decorate the font later after i did the normal one.

Fig 3.3 Uppercase Digitization Font not decorated
Fig 3.4 Uppercase Digitization Font structure

I finished my uppercase like Mr. Vinod said first I try to make it look consistent first and then i begin to start the decorated the font

Fig 3.5 Uppercase Decorated

After i finished the decorating process i show my work to Mr. inod on the feedback session on the class. Mr. Vinod told me that my "W" and "V" looks weird and he thinks i need to study how w and  look alike. After that feedback session i make a new "W" and "V".

Fig 3.6 "V" and "W" after feedback session.

After i finished create a new "V" and new "W" i continue to create the lowercase, number, and punctuation.

Fig 3.7 Complete Typeface

After Completing the typeface i begin to generate the font in the font lab

Fig 3.8 Generating the typeface in the fontlab

Click HERE to download the font.

Application

Application #1: Skateboard Design Ads

Fig 4.1 Skateboard Design Ads

Application #2: CD Skate Video Cover


 
Fig 4.2 CD Skate Video Cover

Application #3: Sticker Ads

Fig 4.3 Sticker Ads

Application #4: Cruiserboard design Ads

Fig 4.4 Cruiserboard design Ads

Application #5: Skate and Destroy skate video thumbnail

Fig 4.5 Video Thumbnail Design
PDF

Fig 4.6 PDF


Reflection

Experience
On this assignment i feel like it's quite interesting. Making a typeface is a new thing to me. Creating each letter is very fun to me because i have to use the same shapes and you can explore the possibilities of some of the shapes when making the letter. and i already use the fontlab before so it's not a new thing to me.

Observe
I realize that the consitency of each letter is really important when making a typeface. Inconsisten letter will make the typeface looks off.

Findings
I have a better understanding and point of view how the good typeface should look like.


Feedback

Week  12
Make something cool for the installation

Week  11
there are some letter that i decorated too much it’ll be better if i do the simple one

Week 10
there are some letter that inconsistent like the T and the w and x      


Further Reading

Dig 5 Abstract: The Art of Design

I watch the typography episode of this series from netflix. I learn how the process of how make the proper typeface from this series.




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