Creative Brand Strategy - Task 2

 Week 1-6

Jordan Matthew Susanto

Creative Brand Strategy

Task 2

---

Instruction

---

Task 2: Ideation & Design Direction

for this task we have to list down the touchpoints. This touchpoints will help us designing our city brand campaign

After listing the touchpoints we have to gather the referenece

Pinterest link:https://pin.it/1oasFBL

Miro link: https://miro.com/app/board/uXjVMgjMMi4=/?share_link_id=282224232923

Feedback:

WEEK 4

find a right word for tagline, need a shorter campaign name

WEEK 5

Go with illustration style, try another typography, make the section, differentiate the ideation and moodboard